How important is it to you that you know what is in the food you are eating, where it comes from and who grew it? I have had this conversation time and again with people. “what I don’t know is not going hurt me” and “ignorance is bliss” were the tip of the iceberg sort of responses I received from a lot of people. When I first began to ask this question almost a decade ago, not many people I had conversations with thought it was important. To some I seemed like a pretentious food snob, to others I was …